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Britain’s Best Butchers Shop 2018!
Britain’s Best Butchers Shop 2018!
We’re delighted and proud to have been awarded this prestigious national prize in the Meat Management Industry Awards.
All the hard work of the team at Plumstead Road has paid off, so thanks to them (but no requests for pay rises please and thank you very much!)
EDP Article
Archer’s Butchers from Norwich has been named Britain’s Best Butcher Shop 2018 at the Meat Management Industry Awards. The Archer’s team received its award at a ceremony in Birmingham on Thursday, May 24.
The awards recognise and reward standout people, products, organisations and companies in the UK meat industry; celebrating the best the sector has to offer: from sausages to machinery suppliers.
The Britain’s Best Butcher’s Shop category is open to independent retail butchers, who can nominate themselves or be nominated by a Meat Management Magazine reader. Secret visits to shops then take place and finalists receive visits from expert judges before a final decision is made.
Archer’s Butchers, located on Plumstead Road in Norwich, is owned by Jamie Archer, grandson of Jack Archer who founded the business on Norwich Market in 1929.
“Judges have a long check-list when assessing butchers shortlisted for the Britain’s Best Butcher Shop title,” says Jamie. “They look at every element of the business including our external signage and branding, the skill level of our staff, the variety of products we offer, our customer service and, of course, the quality of our meat. It’s a very thorough process so we’re extremely proud to have won the award.
“Whilst we’ve diversified over the years and built a brand that I’m really proud of, the core of the business hasn’t changed; it’s built on relationships with farmers,” continues Jamie. “These days we source each protein from one farm, meaning we can be 100% confident of animal welfare, quality and sustainability.”
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